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Company Name

Company Name

Your first official decision is to name your company. It is a good idea to put some thought into this choice, but at the same time, don’t lose sleep over the fear that you must come up with the perfect name. There is no ideal name that will make your company succeed. You can always change it later if you should receive a vision of a super name.
There are some things to consider: You want to keep your name “woman” friendly if you want any residential work. A name like “The Dirt Destroyer” may not be the best. Spend some time searching the Internet for ideas. Look up “carpet cleaning” in various cities across the country and see what other companies have chosen for names.
Unless you have decided to target budget shoppers, avoid the names that imply low-price such as “budget” and “affordable.”

Once you have selected a name you like, do an Internet search to confirm that no one else is using the same or similar name in your county and surrounding area. It would be a shame to choose a name that had previously been used by a company that had a bad reputation.

Ask for the opinion of several people that represent your target market. If you want to target occupied residential homes, it would make sense to test your potential name with women homeowners. Again it does not have to be “super,” you just don’t want it to be really bad.

Fictitious Name

Fictitious Name

Now that you have chosen a company name, you need to register it with the county clerk. This is required to link your new company name to you. Banks require this registration to open a business checking account. Banks will then be able to allow you access to money that was made out to the company name.
You must go to the county clerk and verify that no other companies in your county are using the same name, fill out a form, pay the registration fee, and in some areas publish a public notice of the new company name. The county clerk’s office will guide you through the process.

Phone Number

Phone Number

You need a dedicated telephone number. This is the number that consumers will call to request your service. Calls made to this number must always be answered in a professional manner.

The easiest and least expensive option is to request an additional phone number to be added to your current cell phone plan. Some people carry two cell phones, one personal and the other business. Be sure to clearly identify which phone is the “business line.”
The phone number you choose needs to be capable of call forwarding if you should want to use an answering service to receive your calls when you are unable to pick up the calls live.

The voice mail service that comes with the phone may be another option to use in order to capture after hours calls.

Checking Account

Business Checking Account

Business requires that money transfer from customers to your company and then out to suppliers and your personal banking account. You need to establish a business checking account with a banking institution to make this possible.

A good place to start will be to use the bank that you currently use for your personal banking. They will assist you in setting up the accounts you need.
You need a dedicated business checking account that can accept payments made in your company’s name. This account should not be used for personal expenses. Your bank representative will need a copy of your fictitious name document. Be prepared to deposit cash into the account in order to open it.

General Liability Insurance

General Liability Insurance

Check as completed when you have acquired general liability insurance.

Vehicle Insurance

Vehicle Insurance

Check as completed when you have acquired Vehicle Insurance