Example 09

Carpet Cleaner Video Marketing Examples

Capture Your Company’s Story in Video

CleanFax Magazine

Collecting Payment Scene

Collecting Payment: I believe this is the most important scene in the video. This is where the consumer expresses her satisfaction with the completed job.

Action: I like filming this scene as a discussion held over a kitchen counter. Record the process of providing the final invoice and customer paperwork. Eye contact and warm smiles with pleasant gestures are what make this scene a success. If the customer is smiling at this point, she was happy with the job.

Tips: In the examples, the customer is paying with a credit card but using a check also works well. This scene is worth shooting several times to have multiple options to choose from for the final video. Keep the conversation light and have some fun.

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